World ( The cow news digital ) Google has officially discontinued its AI-powered health feature, “What People Suggest,” which provided users worldwide with peer-based medical advice. A company spokesperson confirmed that the feature was retired as part of a broader simplification effort for the search page, rather than due to concerns about quality or safety.
The spokesperson clarified that Google will continue to provide reliable health information, including access to forums where users can share personal experiences and seek guidance. The feature was initially introduced as an innovative use of AI to improve health outcomes globally, aiming to connect users with advice from people who had faced similar medical challenges.
Former Google Chief Health Officer, Karin De Salvo, had explained in a blog post that users were interested in hearing both expert insights and firsthand experiences from others who had experienced similar conditions. This principle guided the creation of “What People Suggest,” which was positioned as a tool to enhance informed decision-making for users.
However, the feature faced increasing criticism, particularly from health experts and media outlets. According to a report in The Guardian, AI-generated health advice can sometimes pose risks to users’ well-being if interpreted incorrectly. In response to these concerns, Google had already limited the scope of the tool in January, restricting it to certain medical queries to reduce potential harm.
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Despite its discontinuation, the company stressed that users would still have access to credible health resources via Google Search, including verified medical content, community forums, and official health organizations. The removal of the feature reflects Google’s ongoing effort to balance innovation with user safety and to streamline the search experience for millions of users globally.
Technology analysts note that while AI applications in healthcare show promise, challenges around accuracy, liability, and ethical use remain significant. Google’s decision underscores the cautious approach tech companies are increasingly taking when offering health advice through automated platforms.
As AI continues to evolve in the health sector, the industry faces questions about how to deliver personalized guidance without exposing users to misinformation or risks. Google’s removal of “What People Suggest” signals an ongoing reassessment of AI tools designed for sensitive areas such as medical information.

