Lahore – (The Cow new digital) Punjab Chief Minister Maryam Nawaz Sharif has announced the establishment of a major 50-acre Punjab Film City project aimed at promoting the province’s film and media industry.
According to official details, the proposed Film City will be developed within the Nawaz Sharif IT City in Lahore. The initiative is being described as Pakistan’s first fully integrated “end-to-end” media production hub, designed to provide all modern facilities for film, television, animation, and digital media production under one roof.
The Chief Minister stated that the project will play a key role in reviving Pakistan’s film industry by introducing advanced technology, modern infrastructure, and international-standard production facilities. She added that the initiative is expected to significantly reduce dependence on foreign countries for visual effects (VFX) and post-production work.
Planned facilities within the Film City include state-of-the-art studios, sound stages, and advanced post-production laboratories. The project will also feature dedicated shooting sets, a central artificial lake, and fully equipped production zones for film and television projects.
In addition, the development will include convention halls designed to host international events, award ceremonies, and entertainment industry gatherings. A media trade hub, along with a film and music school, is also part of the plan to support talent development and skill training.
Officials believe the project will generate thousands of direct and indirect employment opportunities across multiple sectors, including media production, animation, gaming, and digital content creation.
Maryam Nawaz Sharif emphasized that the Punjab Film City will serve as a milestone in developing a creative economy in Pakistan by bringing together talent, technology, and business opportunities on a single platform. She further noted that the project will be completed in phases, with additional details expected to be announced in the near future.
The initiative is being viewed as a significant step toward modernizing Pakistan’s entertainment industry and aligning it with global production standards.
